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Hey! I'm SHannon.

SPEAKER. CONNECTOR. MOTIVATOR. SUPPORTER.

 

Nice to meet you!

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My event career happened by total chance. I was a restaurant server when a friend opened a door to being my career in catering. I started at the bottom and worked my way up into managing weddings and social events. I dove in, head first, reading wedding & industry magazines, taking classes, and learning from mentors.

I honed my sales skills, built lasting relationships, mastered outside-the-box marketing and executed flawless events. Ready for a new challenge, I entered the world of venue management. This was the second time I elevated lesser known company and put them on the map.

After ten years of working with engaged couples, my passion shifted. I got more excited about sharing coffee and tips with a fellow vendor than signing another wedding contract. It was time to try something different so I left my comfortable job for a new challenge - educating and elevating wedding and event professionals.

My goal has always been the same. Use the knowledge and skills that I’ve perfected in the areas of sales, marketing and operations to help wedding and event companies build sustainable success. My business includes providing help for wedding pros through one-on-one coaching, business evaluations, group learning, and speaking engagements.

I’m not the coach who hasn’t been down in the trenches with you. My reputation comes from years of creating amazing memories for my clients and proving to my local wedding pros that I know my stuff.

Oh, did I forget to mention that as a consultant, I met my now business partner, Derek Berge, and founded WeddingVenueMap.com? The goal didn’t change. We created a unique print and online resource for every venue in Central Florida.

It helps couples search through all the options and provides wedding professionals affordable advertising. Wedding Venue Map allows me a daily conversation with today’s engaged couples, which are insights I share with wedding pros who work with me.

The road to get here has taken some twists and turns, but I get the chance to live my passion every single day!

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WHAT I DO

Raves & Reviews

 

 

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a few of my favorite things

 
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My Better Half

He’s my daily reminder to chase my dreams and the one who keeps me balanced with a lot of laughter.

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My Tribe

Vendors who have become friends. Friendors that have become family! #CFWA

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My Family

The compass that guides me and the inspiration to reach new heights.

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Clue the Move

It was Miss Scarlett, in the Lounge with the Revolver. My favorite feel good movie.

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My Shmoopies

Embarrassing cameos in my live videos and snuggles when I need them most.

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The Real Housewives

My favorite guilty pleasure when my brain needs a break.

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Food Adventures

Trying new restaurants from Michelin Stars to Diners and Dives.

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Suvivor

Lessons learned how to outwit, outplay and outlast in business.

 
The most important things in life are the connections you make with others.
— Tom Ford